What is MOOLA?
MOOLA is a modern South African entrepreneurial magazine created to inspire, educate, and challenge young minds to think differently about money, business, creativity, leadership, and opportunity. It is more than just a magazine; it is a learning experience designed to help children and teenagers develop an entrepreneurial mindset from a young age.
Created by Renier Van Schalkwyk, MOOLA was built around one core idea: young people should not only be exposed to traditional school content, but also to real-world entrepreneurship skills, which they can experience through practical activities, creative challenges, critical thinking, and engaging educational content.
MOOLA introduces readers to the world of entrepreneurship in a fun, relatable, and easy-to-understand way. Instead of using complicated business language, the magazine explains concepts through stories, games, missions, examples, interviews, and real-life challenges that encourage readers to think creatively and solve problems.
The magazine teaches that entrepreneurs are not only people who start businesses. Entrepreneurs are creators, innovators, problem-solvers, helpers, promoters, and leaders who notice opportunities and turn ideas into action. MOOLA encourages readers to use their imagination, curiosity, courage, and creativity to build things that can help people and improve the world around them.
MOOLA combines education with entertainment by including:
Entrepreneurial articles and guides
Smart money and finance lessons
Business and leadership basics
Interactive activities and games
Real-life challenges and missions
Interviews and advice from entrepreneurs
Creative thinking exercises
South African-inspired content and examples
Faith, values, and character-building topics
The magazine is designed especially for young readers who enjoy ideas, innovation, creativity, business, and personal growth. It encourages readers to move beyond passive learning and actually try things for themselves — whether that means starting a small project, inventing something new, selling a product, solving a problem, or creating their first business idea.
MOOLA also aims to build confidence and independence in young people. It teaches that failure is part of learning, that ideas can grow through action, and that even small opportunities can become something meaningful with effort and persistence.
Visually, MOOLA is designed to feel modern, energetic, premium, and exciting while still being approachable for young audiences. The brand blends creativity, education, motivation, and practical life skills into one experience that feels both fun and empowering.
At its heart, MOOLA represents a movement toward teaching the next generation how to think bigger, act smarter, create value, and become future leaders in South Africa and beyond.